How I can help your engagement.
As a business, you might need hundreds or thousands of words to explain your products or services. An animated video can take your content and deliver to your customer something visually engaging, impactful and concise, in a fraction of the time it takes to read the first paragraph. As it’s a video they can look at it while they’re on the go. Think about this…
How many times have you watched a video while waiting in a queue or sat on a train?
In order to grab attention, your marketing content needs to stop the scroll that happens so much on social media. Having more engagement will create a better reflection of your brand, your service and your values. This animated content offer is for business owners that are looking to make a positive impact on their business by reaching their audience or supporting their clients. This kind of activity is especially important for engaging with today’s fast-paced digital consumer. My social media animated content offer is to help small or medium-sized businesses become more visible online. Let's talk!
Choosing your model
The pricing for this offer is in 3 tiers. Using a car analogy, think of the tiers as a Fiat, a Ford and Ferrari. They can all get you to a destination, but in different levels of comfort, style and speed. It’s important to pick the car that meets your needs. Hit the + to find the benefits of each model.
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If all you need is a little run-around to pop to the shops, you don’t really need the expense of a sports car.
The Benefit: This option is the fastest in terms of switching from static to moving posts. The animation is more simplistic and prioritises a quicker turnaround time, but will allow you to get your message out to your viewers sooner.
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Maybe you need something with a bit of heft, a bit more power and that’s going to last you a bit longer. You might consider the Mid-Range as the better choice for the longer term.
The Benefit: This option would allow us to take a more bespoke approach and create a stronger overview strategy for the project. It would allow us time/room to work on better ideas and deliver something that looks and feels more aesthetically pleasing. A video that’s more engaging increases the chance that people stay intrigued and want to hear more about you and your service. This can give you more time to tell potential customers the different ways in which your service will benefit them.
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Or maybe you’d like something ‘top of the line’. A real head-turner.
This would be the Sports model.
The Benefit: This option would allow us to create a much more polished and entertaining video. We could also create versions of the video that work across multiple screen formats. For example, horizontal for YouTube and vertical/square versions for Instagram. Adding the benefits of Option 2, this option will have the a more polished aesthetic, music and sound effects, which can make the viewer feel that the content is more professional, has more personality, and will deliver what it states.
PRICING
The tiers for this offer are £800, £1400 and £2500 for the initial five animations. These will end up paying for themselves if you use them correctly.
Think of it as content that you use not only once, but in as many places that you share your content…Facebook / Instagram / LinkedIn / TikTok etc.
Every business can benefit from using motion to promote their service, story and products. Here are some typical outcomes clients have observed after publishing their animated content:
30%+ increase in followers
100%+ rise in profile and content views
Attention-grabbing social media
Outputs
All outputs will be delivered in video format and you decide how, where and when you want to share them across your preferred platforms.
Why spread your content to different platforms?
There are several benefits for your business by doing so.
Increased Reach: You can reach a wider audience than you would by just posting on one platform. This can help you attract new followers and potential customers who may not have found you otherwise.
More Engagement: The different features and functionalities in each platform can help you engage with your audience in different ways. Instagram is great for visual content, while Twitter is better for short-form text updates.
Brand Awareness: Spreading your content across multiple platforms can help you build brand awareness and recognition. By consistently sharing your content across different channels, you can reinforce your brand message and increase your visibility in the marketplace.
WHAT IS THE PROCESS FOR creating A MOTION PROJECT?
STEP 01: the objective
At this stage, we have a chat about the purpose and goal of the video. ‘What’s the reason you’d like a video? What are you trying to achieve with the video? What’s the message it needs to convey, and who is the target audience?
STEP 02: Develop the look
After that, it’s time to develop a clear and concise script that outlines the story, dialogue, and key visuals for each scene. Tone and style play a huge part in how you want the viewer to feel about your video.
STEP 03: SCRIPT HANDOVER
Having the script pretty much locked-in at this point is vital to smooth production. It’s easier make changes to a storyboard before the main production/animating begins.
STEP 04: storyboarding
Once an aesthetic direction is taken, we sketch out a visual representation of each scene in the script to help guide the animation process. Once signed off, it’s time for production.
STEP 05: Create the asset
Designing and creating all the visual elements, including characters, backgrounds, and props comes next. Depending on the complexity of the project, this phase can take some time.
STEP 06: GET AnimatING!
Animation software is used to bring the assets to life. This is usually an iterative process, where multiple passes and polish is used to bring the project to the level needed. Suitable sound effects and background music really enhance the viewer experience.
STEP 07: CLIENTS LOVE IT!
After final sign-off, the video gets whacked up on the appropriate platforms and promote it through social media and other marketing channels.